Functional bar market is estimated to grow at a CAGR of nearly 3.9% during the forecast period. Functional bars are convenient on-the-go snacks that contain a high proportion of proteins to carbohydrates/fats. It is a primary source of protein as well as other nutrients. Proteins offered by functional bars support increasing protein synthesis, muscle mass and keep fat off. Proteins perform many functions in the human body including cell and tissue repair, the formation of hormones and enzymes, maintaining fluid balance along providing energy. The source of isolated proteins in protein bars is soy, oats, meat, and nuts, among others.

A growing number of health-conscious people across the globe include favoring the intake of several types of functional bars available on the market. Meal-replacement bars have better growth prospects. This is likely to drive the functional bars market during the forecast period, as more individuals are expected to eat functional bars regularly as a result of the appealing product offerings with added health advantages. Some major confectionery companies have made their foods useful by adding high protein ingredients to enhance per-unit protein servings to attract new customers while keeping old ones.

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Market Coverage

Market number available for – 2023-2031
Base year- 2023
Forecast period- 2024-2031
Segment Covered- By Source, By Product Type, By Applications
Competitive Landscape- Archer Daniels Midland Co., Ingredion Inc., Kerry Group Plc, Cargill Inc., and others
Functional Bar Market Segmentation

By Product

Energy Bars
Protein-rich Bars
Meal Replacement Bars
Low Carbohydrate Bars
Others
By Application

Supermarkets
Independent Retailers
Specialty Stores
Online Stores
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Functional Bar Market by Region

North America

United States
Canada
Europe

UK
Germany
Italy
Spain
France
Rest of Europe
Asia-Pacific

China
India
Japan
South Korea
Rest of Asia-Pacific
Rest of the World

· Latin America

· Middle East & Africa

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