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Address: Street: 1920 Lafayette Street, Unit L,
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State: CA
Zip Code: 95050
Phone: 408-567- 9553
Website: http://www.printpapa.com

CA, 30th April 2024: Are you a marketer who is considering printing business cards? Then this blog discusses the effective content you should insert in them.

1. Avoid Misunderstanding
When you are creating a business card design for your marketing campaign, you have to be as clear as possible. A fleeting glance at the business card should tell your potential customers about the general industry of your country. The logo and name of the company are things that can grab one’s attention. They should be chosen carefully. To avoid ambiguity and improve professional effectiveness, add a company slogan. Even when you are running a one-person enterprise, you should clearly state your personal responsibilities.

Make sure that you are only adding essentials to your luxury business cards. Cramming the space on the card with irrelevant text is bad- it can have an impact on the design and draw attention from what’s really important. A business card has to invite a recipient to write a message or make a call, it is not intended for providing explicit details.

2. Showcase Yourself

Back in time, putting the owner of the photograph on plastic business cards was an effective way to make it stand out. But these days, color printing is cheaper and the approach is common for those who would like to be remembered in person. A photo can build up familiarity and therefore increase the number of incoming messages. Moreover, people are more likely to remember faces than names. But some people are rather conservative towards business cards and especially a photo that is not so perfect can make you look unprofessional.

It's a wise choice to pursue an individual approach, unlike a company logo, a photograph highlights the personality of the card-giver. If you decide on a photo, steer clear of typical ID mugshots, as they lack appeal. Instead, enlist a professional photographer to capture a business portrait with proper equipment, lighting, and background for your square business cards. Remember to dress in your finest attire. For those who identify as "creative professionals," consider a self-portrait rendered in a whimsical or caricature style, such a distinctive face is sure to leave a lasting impression.

3. Avoid Wasting Space

Often corporate businesses ask a business card maker to keep the reverse side blank. This is how companies demonstrate that they don't rely on cards for promotion. It also nearly halves printing expenses. Yet, for a small business, a single-sided card can feel like a missed promotional opportunity. Have you ever observed how recipients react to cards? Out of sheer curiosity, they often glance at the backside, only to find nothing there. They then tuck the card into their wallets with a hint of disappointment.

In case they come across something unexpected on the reverse site, you get a smile in appreciation of your creativity. You can use the reverse site to provide a link to the landing page.

About Company- PrintPapa is a premier printing company operating to create high-quality printing products. We print materials, such as flyers, posters, banners, and a lot more.

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