MAAC, a leading training brand of Aptech Limited and a pioneer in high-end 3D animation, VFX training, gaming, and multimedia, just wrapped up its historic five-day training program on Digital Content Creation using Gen AI design tools at the Sri Satya Sai Auditorium in New Delhi. The rapid emergence of generative artificial intelligence (AI) is causing continual technological disruption in the media and entertainment industry, which this topical presentation addresses.

With a 25-year history and a network of more than 120 locations throughout India, MAAC is leading the way in incorporating AI into creative education with this extensive masterclass. With the collaborative efforts of four prominent MAAC centers — South Extension, Pitampura, Rajouri Garden, and Preet Vihar, the event welcomed over 500 students from across the capital, to train on how to use well-known Gen AI solutions, such as ChatGPT, Midjourney, Adobe Firefly, Gemini, and Kling AI.

“This initiative is a significant step toward empowering the next generation of designers and storytellers,” said Sandip Weling, Chief Business Officer, Global Retail Business, Aptech Limited and Brand Custodian, MAAC. He added, “At MAAC, we are committed to equipping our students with future-ready skills that blend creativity with cutting-edge AI technologies. With the pace at which Gen AI is evolving, it’s essential to not just adapt, but lead the change.”

Mr. Deepak Choudhary, Director, MAAC South Ex, Delhi, quoted, "At MAAC, we believe the future belongs to creators who learn to work with AI. We are preparing our students to lead the AI revolution in digital content creation. With studies projecting that over 70% of media and entertainment content will be influenced by AI by 2030, it’s clear that the creative industry is undergoing a massive transformation. From Netflix using AI to optimize content recommendations and script development, to Marvel Studios employing AI for visual effects and pre-visualization, the integration of generative tools is already reshaping how stories are told. Our initiative ensures that India’s creative youth are not just prepared—but positioned to innovate at the forefront of this change.”

Over the course of the five-day workshop, ten expert trainers led in-depth sessions that covered everything from the basics to more complex AI design tools. Leading industry professionals like Ms. Vidushi Saxena from Adobe India and Mr. Vijay Shah, Director of Design at Physics Wallah, are featured in the training, along with well-known Instagram AI creators Luv Sankhla, Deenu Khan (neuraltech.ai), Rahul Tiwary, and Divyansh Mundra (Mahabharat With Divyansh). The curriculum also included master mentors from MAAC HQ in Mumbai, who helped students navigate the rapidly changing field of generative artificial intelligence and its innovative uses.
MAAC's program reaffirms that professionals will be replaced by those who can effectively use AI, not by AI itself, in a world where many people are still apprehensive about job security and AI integration is still relatively new. An audacious first step toward equipping India's creative workforce to prosper in the AI-driven future is the Mega Batch training.

About MAAC:

MAAC is India’s premier training institute for high-end 3D Animation and Visual Effects. Founded in 2001 and a major brand of Aptech Ltd, MAAC has trained over lakhs of students, worldwide. It has in total over 130 centres in India and abroad with cutting-edge infrastructure in over 65+ cities.

MAAC offers industry-relevant career courses on 3D Animation, Visual Effects, Gaming, Multimedia, Filmmaking, Broadcast, VR & AR. MAAC courses are thoughtfully designed to provide students thorough insights about the dynamics of the industry. It provides real-life training environment to students, backed by excellent faculty, world-class infrastructure, and the latest technical tools.

MAAC students are placed across all domains of the Media & Entertainment industry in India & overseas. With our job-ready courses, MAAC students are placed in leading production houses and studios such as MPC, Prime Focus, DNEG, Amazon, Redchillies VFX, Accenture, DQ Entertainment, Green Gold Animation, Technicolor, NDTV, IBN7, NY VFXwaala and Cosmos Maya amongst others.

For further information please visit- https://www.maacdelhi.com/