Although there are so many effective ways for guaranteed search engine ranks there is just one point that all your efforts boil down to – your target audience. You may have the best looking website that ranks high on Google but if it doesn’t make money what is the use of putting on so much effort? After all you want to make money from your website and for this you need to convert your audience into customers.

Given here are five critical elements of finding the best audience for your website. I call it the “5 Ws” and these have proved invaluable for me and guaranteed search engine ranks for my website.

Who
It is important to consider who you built the website for? Is it for cross selling to your existing customers or do you want your potential customers to get converted into actual customers? Is there a specific group of people that you want to visit your website? Do you have a location specific website? Do you want to connect with the global audience? Is there an age group or gender that you are targeting?

What
What are the preferences of your visitors when they visit your website? What is the average spending budget of your potential customers? What products will attract them? What should be the product positioning like? What colors and styles would appeal to them so that your website is designed accordingly? What is the level of internet skills they are supposed to have?

When
When is the best time that your visitors come into your website? Is it when you have discount sales running? Or is it when you launch your range new products? Are they coming to your website to have their issues addressed or are they coming to buy new products or services?

Where
Where is your target audience located? Are they in your region? Are they throughout your country? Are they scattered around the world?

Why
Why are people coming to your website? Why are people not coming to your website? Why are or aren’t they going to your competitor website?

Guaranteed search engine ranks for your website depends on finding the answer to these questions. The faster you have the answers the sooner your website will start to climb the Google ladder. Once you have the inputs for these questions they should immediately go to your SEO partner. They will then base their strategy on the findings.

It’s easy to see that the “5 Ws” mentioned here cover all aspects of identifying and targeting the right audience. When these people now come into your website you can expect a lower bouncing rate and more conversions into sales. And when this starts happening Google is also going to rank your website higher on its SERPs. So, if your target is guaranteed search engine ranks these “5 Ws” are going to help you. The more the customers you convert from your target audience the better is the page rank of your website bound to be.


For guaranteed search engine ranks ( http://www.link-building-strategies.com/Link-Building-Packages.html ) you need to know who your customers are. Do proper customer research and help your SEO partner to identify your target audience ( http://www.link-building-strategies.com ).