Europe Digital Textile Printing Market Outlook:

Europe Digital textile printing Market is considered to be the next generation printing, which is different from the conventional fabric printing. The ongoing digital transformation in the textile industry led to many textile entrepreneurs to invest in digital printing technology. It is also for the people who like to experiment with bold and innovative designs, for example fashion designers. Alexander McQueen, Mary Kantrantzou, and Erdem Moralioglu are leaders for digital fabric printing and have displayed a range of digital prints, hence making digital print a new trend in the fashion world today. In digital printing, various dyes are used as compared to traditional printing such as acid inks are used on silk and nylon; disperse inks on polyesters and reactive inks are used on all cellulose based fabrics such as cotton, linen, and rayon.

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The digital textile printing has many advantages compared to conventional printing method such as this technology has no limitation on the usage of color or repeat size. Multiple color shades can be printed on fabric at a time. In addition, digital textile printing systems can produce nearly 16 million colors and shades. Digital textile printing process is time saving and cost-effective as compared to conventional printing method. The above-mentioned factors and applications are expected to drive the growth of the Europe digital textile printing market.

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The increasing innovations in DTP technologies such as thermal inkjet, piezoelectric inkjet, continuous inkjet, thermal transfer, electrostatic and electrophotography, which have their unique properties, advantages and limitations, have proved to be advantageous for designers, textile companies and retailers. Digital printing has created a new trend for textile and clothing designers in the retail market. Digital printing technology not only replaces the existing printing methods but also offer new opportunities for the development of the market.

Key Market Players:

ATEXCO
MEHLER TEXNOLOGIES GmbH
KONICA MINOLTA
EPSON
KORNIT DIGITAL
DOVER CORPORATION
EFI REGGIANI
TEXINTEL LIMITED
HOLLANDERS PRINTING SYSTEMS B.V
ATPCOLOR
COVID-19 analysis:

COVID-19 had a wide range of consequences and its effects felt all across the globe including several industries and business. Textile industry also faced serious consequences due to Covid-19 outbreak. Short and long-distance mobility restrictions worldwide had strong repercussions on this labor-intensive and highly globalized industry. At the start of 2020, the global health crisis and subsequent government measures caused, both a drop in production and considerable disruption in textile supply chains, creating spill-overs at the cross-regional level. Also, China being prominent hub for textile manufacturing and critical global supplier of textile inputs, when disruptions started, the trade impacts on manufacturing consequently extended throughout the global market, including Europe.

Due to drop in trade values, decrease of 38% in textile industry and 57% in clothing subsectors in Europe was observed till the end of April 2020. In response to this situation, a couple of big European brands made plans to redistribute production orders that were originally planned for China to countries like Turkey, Morocco, Portugal and Spain. Italy is one of the biggest players for industrial printing in Europe, and corona impacted the Italian economy on a massive scale. Italy announced a lock down as well, followed by Spain, due to which a large part of the textile printing industry in Europe faced financial crisis.

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The major companies profiled in this report include Texintel, Atpcolor, Kornit Digital, Konika Minolta, Mehler Texnologies Gmbh, Efi Reggiani, Dover Corporation, Epson, Atexco, Hollanders Printing Systems B.V. Rapid increase in demand for digital textiles led the key manufacturers to expand their production capacities to meet the market demand across the globe, which led to surge in the demand for digital textile machinery. Additional growth strategies such as acquisition, partnership and product launch, are also adopted to attain increased market share in the digital textile industry market trends.

Key Benefits for Europe Digital Textile Printing Market:

This report provides a detailed quantitative analysis of the current Europe digital textile printing market trends and estimations from 2020 to 2030, which assists to identify the prevailing opportunities.
An in-depth Europe digital textile printing market analysis of various countries in this region is anticipated to provide a detailed understanding of the current trends to enable stakeholders formulate specific plans.
A comprehensive analysis of the factors that drive and restrain the growth of the Europe digital textile printing market is provided.
Europe region-wise and country-wise market conditions are comprehensively analyzed in this report.
The projections in this report are made by analyzing the current trends and future market potential from 2020 to 2030 in terms of value and volume.
An extensive analysis of various regions provides insights that are expected to allow companies to strategically plan their business moves.
Key market players within the market are profiled in this report and their strategies are analyzed thoroughly, which help to understand the competitive outlook of the Europe digital textile printing market.
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