Broadpr · Pressroom

96% of Marketers Achieved ROI Goals with Out-of-home Marketing Campaigns, Says New Research
78% of survey respondents using OOH plan to increase their OOH budget over the next 12 months while 96% of marketers are seeing an average monthly revenue increase of 50%

September 14, 2022

Next-Generation Swagger Editor Supports AsyncAPI Specification for Event-Driven APIs
SmartBear offers widest range of free, open source API design, documentation, and editing capabilities with ability to interact with multiple API types in a single experience

September 8, 2022

Developer Visibility Focus Advances at SmartBear with Senior AI and Observability Hires
SmartBear adds world-class AI leader Jim Wu and industry expert Anthony Bryce to leadership team as company boosts effort with developer-led visibility practices

August 24, 2022

New App Stability Report Shows Release Cadence of Top Mobile Apps Is Speeding Up by 40%
SmartBear releases 2022 App Stability Index Report measuring the stability of top 250 mobile and web apps used by Bugsnag customers worldwide

August 22, 2022

Christine Whichard Earns Top Cybersecurity Spot at SmartBear with Promotion to CISO
With 20 years of tech experience, including 4 years at SmartBear, Christine Whichard earns CISO title as the company continues to innovate cybersecurity program

August 10, 2022 Launches Most Comprehensive Public Directory of Out-of-home (OOH) Advertising Inventory and OOH Providers
Searchable directory makes OOH companies and 864,000+ listings easily discoverable by buyers, a major step in building the most open, integrated, cooperative infrastructure in OOH

August 3, 2022

CARFAX and TNEDICCA Partner to Create Enhanced Location Score that Improves Auto Insurance Pricing Accuracy
TNEDICCA’s proprietary location risk technology combined with CARFAX’s unique vehicle history data is significantly more predictive than credit score

August 3, 2022

SmartBear Emphasizes Company Culture and People Investment Amidst Record Growth with New Chief People Officer
Veronica Curran brings 15 years of investing in people and culture at disruptive global tech companies to SmartBear amidst record growth

July 26, 2022

Mid-2022 Research from CYTRIO Shows Most Companies Remain Exposed to CCPA and GDPR Compliance Fines
As enforcements begin to take effect, 91% of companies are not prepared for CCPA privacy compliance; 94% are not prepared for GDPR, risking enforcement penalties

July 26, 2022

3-Part Playbook Series for Running Better Political Advertising Campaigns with OOH Released by
Out-of-home (OOH) political advertising guide helps take candidates’ campaigns to new levels by highly targeting voters, increasing fundraising efforts, and augmenting other marketing

July 12, 2022

SmartBear Answers Developers’ Call for All-in-one Web Browser and Mobile App Testing
Web and mobile app development converges; teams can reduce context switching and increase confidence in product quality with the harmonized product, BitBar

June 21, 2022

SmartBear and BCT Announce Strategic Partnership to Accelerate Efficient Delivery of High-Quality Enterprise Software Solutions
The strategic alliance will help BCT deliver superior quality, defect-free transformation services and reduce time-to-market for enterprises across the Middle East

May 24, 2022 Celebrates 100th Episode of OOH Insider with Special Guest, CEO of Wrapify
Hosted by’s Chief Strategist Tim Rowe, OOH Insider is the first out-of-home advertising podcast to hit 100 episodes; has earned 5 awards so far this year

April 27, 2022 Partners with Evertreen to Help Offset Carbon Footprint in Outdoor Advertising is working with Evertreen to plant 10,000 trees each year in Madagascar on behalf of its employees and customers to contribute to a greener planet

April 21, 2022

SmartBear Named a Worldwide Leader in IDC MarketScape for Automated Software Quality and Continuous Testing
SmartBear positioned in Leaders Category in IDC MarketScape for enterprise ASQ and continuous testing for digital execution, amidst global shift to digital innovation

April 13, 2022

New Research Says 92% of Marketers to Boost Out-of-home Budget in 2022 as Digital Ad Returns Decline
Survey respondents are looking for alternatives to paid social as digital advertising fatigue increases among audiences, most saying OOH is perfect counterbalance

April 13, 2022

CYTRIO Adds GDPR Support to All-in-one Data Privacy Rights Management Solution
Companies can now easily and cost-effectively comply with GDPR and CCPA with CYTRIO’s fast, time-to-value data privacy rights management automation solution

April 5, 2022

SmartBear Acquires Pactflow Delivering First Key Milestone in Defining Next Generation API Development Platform 
Acquisition of Pactflow contract testing platform to ensure standardization and governance for APIs and microservices as SmartBear defines API dev lifecycle 

April 5, 2022

BuySellAds Expands Portfolio to Out-of-Home (OOH) Advertising with Partnership
Partnership extends highly effective OOH advertising opportunities, including billboards, mass transit, and wrapped ice cream trucks to BuySellAds’ customers of all sizes

March 29, 2022

TNEDICCA Raises $1.75 Million to Reduce Traffic Accident Risk through Improved Insurance Coverage, Better Data and Analytics
Provider of crash location risk analytics, TNEDICCA is well positioned to save lives by improving insurance coverage and better data/analytics with comprehensive accident location database

March 15, 2022 Earns 2022 Great Place to Work Certification
With benefits such as a mental well-being program, student loan repayment assistance, and unique culture, all employees say the company is a great place to work

March 9, 2022

Bugsnag Speeds Up Software Deployment with First-of-its-Kind Features Dashboard
Dashboard metrics deliver real-time visibility and actionable insights to speed up decisions on new feature rollouts and illuminate potential impacts to user experience

February 9, 2022

Bugsnag Speeds Up Software Deployment with First-of-its-Kind Features Dashboard
Dashboard metrics deliver real-time visibility and actionable insights to speed up decisions on new feature rollouts and illuminate potential impacts to user experience

February 9, 2022

Mesmerize Adds Medical Imaging Offices to its Point of Care Network with Partnership Powered by
Partnership allows brands to connect with their ideal audiences through digital content in the waiting rooms of an extensive network of radiology centers

February 8, 2022

Buckle Wins ClearlyRated’s 2022 Best of Insurance Award for Service Excellence
Serving new gig economy insurance market, Buckle spotlights critical need for affordable personal and commercial auto coverage for rideshare and delivery drivers

February 1, 2022 Doubles Revenue Every Quarter, Triples Headcount in 2021
Out-of-home (OOH) advertising startup marks various milestones as it preps to expand on the first-of-its-kind media marketplace to streamline OOH industry

January 31, 2022

80% of Those Satisfied with Software Quality Participate in Tool-based Code Review Says Survey by SmartBear
Findings from 8th annual code review survey indicate teams are getting larger, remaining remote, and releasing more frequently while review has expanded beyond code

January 27, 2022

80% of Those Satisfied with Software Quality Participate in Tool-based Code Review Says Survey by SmartBear
Findings from 8th annual code review survey indicate teams are getting larger, remaining remote, and releasing more frequently while review has expanded beyond code

January 27, 2022

Buckle Beefs Up Corporate Leadership with 3 Key Appointments
Buckle adds new Chief Credit Officer, Chief Marketing Officer, and SVP of Sales and Underwriting as company elevates service to gig rideshare and delivery drivers

January 26, 2022

Massive State of Unpreparedness for CCPA Compliance Exposed in Research from CYTRIO
Only 11% of companies are fully meeting CCPA requirements, while 89% of companies are either non-compliant or somewhat compliant

January 26, 2022

SmartBear Names Maureen Plowman as New Vice President of Brand
With 2 decades of experience, Maureen Plowman to head global branding team at SmartBear

January 25, 2022

SmartBear Announces Strategic Partnership with Sweden-based Lemontree
The partnership brings decades of automation and digital transformation expertise to rapidly accelerating telecom, fintech, and life sciences markets across Sweden and Norway

January 20, 2022

SmartBear Launches Support for Unreal Engine Game Development Tool and Electron Desktop Apps in Bugsnag
Engineering teams using Unreal Engine and Electron in Bugsnag now have a comprehensive view of application stability and overall health in cutting-edge use cases

January 19, 2022 Hires HR Veteran Adam Reidel for Newly Created Head of People Operations Role
Reidel to bring over 20 years of human resources experience to support’s accelerating workforce growth

January 18, 2022

SmartBear Launches Global ESG Initiative to Foster Social Responsibility
The ESG initiative will focus on Community, Sustainability, Governance, and Diversity and be overseen by key cross-functional leaders, including SmartBear CEO Frank Roe

January 11, 2022

Buckle Extends Rideshare Insurance Coverage to Protect Gig Delivery Drivers
Buckle’s gig auto insurance is now available to drivers working for Uber, Lyft, Instacart, Amazon Flex, Favor, and others in supported US regions

December 15, 2021 Adds Rockstar Chief Product Officer to Executive Team
With a 25-year product career focused on building and growing various tech startups, Dug Nichols joins out-of-home (OOH) advertising startup,

December 14, 2021

Buckle and Amwins Specialty Auto Sign MGA Agreement in Florida
Amwins Specialty Auto to underwrite non-standard auto (NSA) insurance for Buckle as well as Buckle’s gig auto insurance for rideshare/delivery driver customers in Florida

December 7, 2021 Names Jeanne Hopkins as Chief Revenue Officer
With 30+ years of customer-centric sales and marketing expertise, Jeanne Hopkins returns to Boston tech to promote the first media market network for out-of-home (OOH) advertising

December 1, 2021 Adds $3M in Funding to Build First-of-its-kind Media Marketplace for Billboards, Buses, Blimps, and More
Investment from Asymmetric Capital Partners will help create the first centralized media platform to fix the fragmented out-of-home (OOH) advertising industry

November 10, 2021

CYTRIO Simplifies CCPA Compliance with All-in-one Data Privacy Rights Management Solution
CYTRIO answers mid-market companies’ call for simple, cost-effective, and automated data privacy rights management to address CCPA, CPRA, and growing list of privacy regulations

November 9, 2021

Buckle CEO and Co-founder to Deliver Customer Keynote at Guidewire Connections 2021
Buckle’s Marty Young to present on legitimizing the gig economy at Guidewire’s annual conference – November 1-4, 2021 – Las Vegas

October 27, 2021

SmartBear Names Dan Faulkner as New Chief Product Officer
Dan Faulkner to head global product and development teams, bringing more than 15 years of experience in strategic leadership at global technology and high-growth organizations

October 19, 2021

Swiss Re and TNEDICCA Announce Partnership to Create More Accurate Auto Risk Segmentation
TNEDICCA’s proprietary Location-Based Risk Score to power Swiss Re’s Motor Market Analyzer for improved auto insurance pricing and insurers’ profitability

October 12, 2021

CYTRIO Raises $3.5 Million to Address Mid-market Data Privacy Compliance Challenges
Leading data, privacy, and security experts launch CYTRIO to answer CISOs’ and CPOs’ urgent call for simple and automated privacy rights management solution for mid-sized enterprises

October 12, 2021

SmartBear Releases Results of 2021 State of Software Quality | API Survey
Findings show that developers continue to take on more responsibility around API testing and face increasing challenges around accelerated release cadence expectations

October 5, 2021

Buckle Named Winner in M&A Advisor’s 15th Annual Turnaround Awards
Buckle’s acquisition of Gateway Insurance Company recognized in prestigious Turnaround Awards for Financials Deal of the Year

October 4, 2021

Buckle Closes $60M in Funding to Expand Full-Stack Insurance Platform across US
Funds increase scale of the financial services innovator offering financial security for the rising middle class and gig economy

September 29, 2021

SmartBear Launches State of Software Quality | Testing Report
Nearly 3,000 respondents identify time constraints amidst rapidly increasing release cadences as the predominant challenge around building quality at scale

September 27, 2021

Buckle Appoints Cheryl Sinclair to Newly Created Position of Chief People Officer
Cheryl Sinclair’s 20 years of experience to support Buckle as it continues building team to deliver comprehensive insurance to U.S. gig economy workers

August 25, 2021

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