Location Analytics Market: Global Forecast To 2021


Posted April 24, 2019 by DalyRuby

Report define, describe, and forecast the location analytics market on the basis of application, software, service, deployment model, industry vertical, and region.

 
According to the new market research report, The Location Analytics Market has shown significant traction and is projected to grow at the significant Compound Annual Growth Rate (CAGR) of 17.6%, to reach USD 16.34 billion by 2021. Increasing amount of spatial data and analytical tools to process huge workload of location data, growing importance of asset management, and a rise in the use of predictive analytics for businesses are driving the location analytics market growth. The location analytics market is projected to grow owing to the rapid increase in the demand for advanced analytics by the governments and Small and Medium Businesses (SMBs) across the world.

Location analytics is witnessing a major technological change and is getting smarter with technological advancements. Location analytics solutions and services are expected to offer more enhanced real-time analysis and remote access as per the users’ demand. Additionally, the advent of cloud-based technologies has provided cost-effective analytical solutions to various organizations. The introduction of Internet of Things (IoT) has increased the demand for cloud-based analytical solutions.

For More Info Download PDF Brochure @ https://www.marketsandmarkets.com/pdfdownloadNew.asp?id=177193456

Software such as Data integration & Extract, Transform, and Load (ETL) and geocoding & reverse geocoding have shown higher growth rate during the forecast period. Data integration and ETL enable organizations to generate meaningful insights from location-based workforce data and to better predict the need for resources using various indicators such as performance, vacancy, and people movement. The popularity of geocoding and reverse geocoding services is also increasing because of their availability through Application Programming Interfaces (APIs) and other web services as well as mobile phone applications.

Location analytics by application provide an efficient model for delivering location based solutions and services to organizations. Supply chain planning & optimization is expected to grow at the highest CAGR during the forecast period. An increasing number of manufacturing organizations adopt the virtualized (hosted) environment and play a vital role in utilizing end-to-end location based services.

Among deployment models, the hosted deployment model is expected to grow at the highest CAGR during the forecast period. Organizations are deploying location analytics solutions and services using hosted deployment to get a better hold on future outcomes to avoid CAPEX and to pay only for OPEX. Large industries as well as SMBs are using location analytics to reduce their expenditures.

The healthcare and media & entertainment verticals are expected to grow at the highest CAGR from 2016 to 2021 in the location analytics market. These solutions and applications provide businesses the benefits of faster and smarter business decisions with advanced analytics and improved customer satisfaction with on-time delivery performance. The proper analysis of the data generated in this industry (either through customers or traffic management) can provide information on the commuter’s behavior, which in turn provides better decision taking abilities to the management.

APAC is estimated to grow at the highest CAGR during the forecast period. In the APAC region, there is a tremendous demand for the location analytics solutions and services due to the massive growth of data through various channels such as social media, mobile computing, and IoT.

Various vendors prevailing in this market space include SAS Institute (U.S.), TIBCO Software Inc. (U.S.), ESRI (U.S.), Oracle Corporation (U.S.), Pitney Bowes (U.S.), Microsoft Corporation (U.S.), IBM Corporation (U.S.), Galigeo (France), Cisco Systems, Inc. (U.S.), Alteryx, Inc. (U.S.), and SAP SE (Germany). Players in this business sector have embraced different strategies to extend their worldwide presence and expand their market share. Partnerships, collaborations, acquisitions, and new product launches are some of the significant strategies embraced by market players to grow in the location analytics market. Galigeo and Oracle Corporation have adopted these strategies to expand their product portfolio.
-- END ---
Share Facebook Twitter
Print Friendly and PDF DisclaimerReport Abuse
Contact Email [email protected]
Issued By MarketsandMarkets
Phone 8886006441
Business Address Suite 430
https://www.marketsandmarkets.com
Country Northern Mariana Islands
Categories Software , Technology , Telecom
Tags location analytics , location analytics industry , location analytics market , location analytics market size
Last Updated April 24, 2019