(San Francisco Bay Area, California, October 19, 2022) Workwear Outfitters (WWOF) has selected Discover e-Solutions (DeSL) to deliver Product Lifecycle Management (PLM) software. DeSL is a market leader in digital transformation solutions including integrated end-to-end PLM software for the fashion, apparel, textile, footwear, and retail sectors.

Workwear Outfitters, a leading supplier of innovative and authentic work apparel and footwear, recognized the opportunity for improvement in streamlining and centralizing their lifecycle management. Jennifer Rowe, VP Merchandising & Design at WWOF explains “Last year we began a journey to find a PLM partner whose technology can manage our large and complex product assortments across apparel, footwear, and accessory categories.”

WWOF needed a single solution, and chose DeSL’s PLM for its flexible blend of features ideal to remove process silos and centrally manage all of their product development. Jennifer Rose shares “We are thrilled to partner with DeSL whose technology will enable our vision.” She adds “Agile configuration, in-depth line planning, advanced costing, and similar company purposes are stand out reasons why we chose DeSL as our enterprise PLM partner. We are excited to partner with DeSL and advance our processes for bringing products to market.”

DeSL is proud of the new partnership with WWOF, and looks forward to supporting the brand’s ongoing technology improvements. To learn more, visit DeSL or request a demo with a DeSL representative.

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About Workwear Outfitters (WWOF) (www.wwof.com)

Workwear Outfitters is a leading supplier of innovative work apparel and footwear for diverse occupations. Based in Nashville, Tennessee, the company employs more than 5,800 people in facilities spanning the globe. Brands under the Workwear Outfitters umbrella include Red Kap®, Bulwark®, Image Authority®, Kodiak®, Terra®, Walls®, Liberty®, Work Authority®, Workrite® Fire Service, Chef Designs®, and Horace Small®. Workwear Outfitters is also the exclusive licensee for Dickies® apparel in the B2B channel.

About DeSL (www.desl.net)

DeSL is a market leader in digital transformation and sustainability solutions including integrated end-to-end PLM software for the fashion, apparel, textile, footwear, and retail sectors. Offering a wide-range of software solutions as critical tools for today’s progressive and forward-thinking companies. Modular design provides flexibility and scalability to leverage digital technologies from SMB to Enterprise level businesses. Founded and headquartered in Cardiff, Wales, in 2002, DeSL has locations in New York, NY, San Francisco, CA, and Istanbul, Turkey.