The male grooming market was estimated to be worth USD 199.6 billion globally in 2022, and during the forecast period, a CAGR of 8.1% is anticipated. The market for male grooming is expanding dramatically as a result of influencers and celebrities having a greater impact. The market is expanding at a substantial rate due to the rise of men's parlors, spas, and saloons.

Growing awareness of personal grooming is the primary driver of the market's notable expansion. It includes a broad variety of goods, including fragrances, skincare, haircare, and shaving supplies. Growth in the region is being driven mostly by shifting societal standards and a broader variety of items that address the special interests of men. The primary driver of the market's notable expansion is growing urbanization.

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Growth Drivers
The male grooming market is expanding as a result of men's growing awareness of health and hygiene issues. Males are greatly impacted by youth icons and celebrities. They do heedlessly adhere to their role models, and the growing propensity to imitate these individuals' appearance, hairstyle, and fashion sense is fueling the market's need for a few more products. Due to a shift in men's innate behavioral attitudes, men's parlors have seen tremendous expansion in recent years. There has been notable expansion in the market.
Grooming is becoming more important as a component of one's personal style experience as interest in fashion and style grows. The market is expanding due to rising disposable income and growing skincare awareness in the majority of the world. The market is expanding significantly as a result of people's growing tendency to emulate their role models. Significant expansion in this industry is being driven by rising urbanization in developing economies. Growth is being driven by a few major companies in the market.
Segmentation
By Products Type
· Hair Care
· Skin Care
· Shave/Beard Care
· Accessories
· Color Cosmetics
By Distribution Channel
· Hyper Markets/Super Markets
· Online
· Other
By Product Type
· Mass
· Premium
Regional Outlook
· Asia Pacific
· Latin America
· North America
· Europe
· Middle East and Africa
Key Players
· Procter and Gamble Co.
· Cao corporation
· Coty Inc.
· Reckitt Benckiser
· Beiersdorf AG
· Estee Lauder Companies
· Colgate-Palmolive Company
· L’Oreal SA
· Vi-john Group
· Other Players

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