Khuraira Cosmetics Is Making Beauty Easier for Women of Color with Their Diverse Product Range


Posted December 16, 2022 by khurairacosmetics234

The minority-owned makeup company offers a range of face, lip, and eye cosmetic products catering specifically to women of color.

 
Tenafly, New Jersey – To Be Dated: Khuraira Musa founded Khuraira Cosmetics in 2008, leveraging her two decades of experience as a celebrity makeup artist to launch her own range of cosmetic products and revolutionize the makeup industry. Today, Khuraira Cosmetics serves as an e-commerce store and a makeup service provider, offering a variety of cosmetic products, bridal makeup services, and more. One of the key reasons that Khuraira Musa started this company was to develop makeup and beauty products, specifically for women of color.

Until recently, cosmetic companies and products focused almost entirely on white women. The inability to find the perfect nude-shaded lipstick to complement their skin tone is an all too common frustration for African-American women.

However, this trend is beginning to change, and Khuraira Cosmetics is at the forefront of this shift. As a woman of color herself, Khuraira was amongst the first to identify the unique challenges that the cosmetic world presents for makeup of color and, in the quest to remedy them, came up with makeup products created with the ideal pigment content for women with varying textures, undertones, and skin tones.

Speaking about Khuraira’s product range for women of color, a company spokesperson said, “Diversity is amongst Khuraira Cosmetics’ primary values, and this value should not only be confined to adverts or social media posts. Even though the beauty industry is beginning to embrace diversity, more needs to be done to nullify the limited makeup options and poor shopping experiences that women of color have struggled with for the last many years. Thanks to Khuraira Cosmetics, it is now possible for women of color to find their ideal highlighter, eye-shadow palette, concealer, and foundation a little easier.”

Every category of item in Khuraira’s product range has at least a few subtypes catering specifically to women with darker skin tones. For example, the company’s airbrush foundation is available in darker shades like Espresso, Chocolate, and Rich Bronze. Likewise, the Age Control Concealer can be found in Light, Medium, and Dark shades.

The company also maintains a blog that shares makeup, beauty, and skincare tips for women of color.
All of Khuraira Cosmetics’ makeup products and other resources are available on the company’s website. To learn more, you can get in touch with Khuraira Cosmetics using the contact details given below.

About Khuraira Cosmetics
Khuraira Cosmetics was founded in 2008 by the highly experienced celebrity makeup artist, Khuraira Musa. She uses her 20 years’ experience in the beauty industry to operate a leading business in Tenafly, New Jersey, in the form of a boutique and flagship store.

Today, Khuraira Cosmetics has also gone digital by serving as an online makeup service provider and has launched branded lip makeup, makeup tools, and professional makeup kits. The store now has its products available on Amazon and their website, and all of them are locally manufactured.

Contact Khuraira Cosmetics
Address: 37 B Riveredge Rd, Tenafly, NJ 07670, United States
Email: [email protected]
Phone: 866-452-6101
Website: https://khurairacosmetics.com/
Facebook: https://www.facebook.com/khuraira.cosmetics2004/
Instagram: https://www.instagram.com/khurairacosmeticss
LinkedIn: https://www.linkedin.com/home/?originalSubdomain=in
Pinterest: http://www.pinterest.com/khurairamakeup/
TikTok: https://www.tiktok.com/@khurairacosmetics
Twitter: https://twitter.com/khurairamakeup
YouTube: https://www.youtube.com/user/khuraira
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Contact Email [email protected]
Issued By Khuraira Musa
Phone 866-452-6101
Business Address 37 B Riveredge Rd, Tenafly, NJ 07670, United States
Country United States
Categories Beauty , Fashion , Shopping
Last Updated December 16, 2022