Kind Laundry Named a Winner in Good Housekeeping’s 2026 Cleaning Awards
Kind Laundry’s In-Wash Scent Boosters have been named a winner in Good Housekeeping’s 2026 Cleaning Awards, recognizing their thoughtful approach to fragrance and everyday laundry care.
The recognition highlights Kind Laundry’s plant-based In-Wash Scent Boosters, developed for consumers who want a more enjoyable fragrance experience while caring for their clothes. Inspired by fine fragrances, the Scent Boosters are designed to add a soft, lasting scent to laundry without relying on unnecessary ingredients.
The product combines fragrance with practical everyday laundry care. Its formula is designed to help neutralize odors while providing a balanced scent that can remain noticeable beyond the washing cycle. Rather than creating an overpowering fragrance, the Scent Boosters are intended to leave clothing with a subtle scent that fits naturally into everyday life.
Microcapsule technology helps retain fragrance within fabric fibers and gradually release it through movement. This allows the scent to continue developing as garments are worn, providing a longer-lasting experience than fragrance that disappears immediately after drying.
The compact Scent Boosters are also designed to fit easily into a modern laundry routine. When used alongside Kind Laundry detergent sheets, they provide a simple combination for consumers looking to add fragrance while keeping laundry care straightforward and convenient.
“We’re incredibly excited to have our In-Wash Scent Boosters recognized in the Good Housekeeping 2026 Cleaning Awards,” said Angie Tran, Founder of Kind Laundry. “The goal has always been to make laundry feel a little more enjoyable while remaining thoughtful about the products used on clothing and in the home. The Scent Boosters were developed with that idea in mind, from the fragrance itself to the overall experience.”
The award adds another milestone to the development of Kind Laundry’s laundry-care range. The company continues to focus on products that combine convenience, thoughtful formulations, and a more considered approach to everyday garment care.
About Kind Laundry
Kind Laundry is a laundry-care brand focused on creating practical products for modern households. Its range includes plant-based laundry solutions designed around convenience, garment care, and thoughtful product design. The brand’s In-Wash Scent Boosters provide a fragrance-focused addition to its laundry collection, offering consumers another way to personalize the experience of freshly washed clothing.
The product combines fragrance with practical everyday laundry care. Its formula is designed to help neutralize odors while providing a balanced scent that can remain noticeable beyond the washing cycle. Rather than creating an overpowering fragrance, the Scent Boosters are intended to leave clothing with a subtle scent that fits naturally into everyday life.
Microcapsule technology helps retain fragrance within fabric fibers and gradually release it through movement. This allows the scent to continue developing as garments are worn, providing a longer-lasting experience than fragrance that disappears immediately after drying.
The compact Scent Boosters are also designed to fit easily into a modern laundry routine. When used alongside Kind Laundry detergent sheets, they provide a simple combination for consumers looking to add fragrance while keeping laundry care straightforward and convenient.
“We’re incredibly excited to have our In-Wash Scent Boosters recognized in the Good Housekeeping 2026 Cleaning Awards,” said Angie Tran, Founder of Kind Laundry. “The goal has always been to make laundry feel a little more enjoyable while remaining thoughtful about the products used on clothing and in the home. The Scent Boosters were developed with that idea in mind, from the fragrance itself to the overall experience.”
The award adds another milestone to the development of Kind Laundry’s laundry-care range. The company continues to focus on products that combine convenience, thoughtful formulations, and a more considered approach to everyday garment care.
About Kind Laundry
Kind Laundry is a laundry-care brand focused on creating practical products for modern households. Its range includes plant-based laundry solutions designed around convenience, garment care, and thoughtful product design. The brand’s In-Wash Scent Boosters provide a fragrance-focused addition to its laundry collection, offering consumers another way to personalize the experience of freshly washed clothing.
- Contact Email
- [email protected]
- Issued By
- Kind Laundry
- Country
- Canada
- Categories
- Apparel · Business
- Last Updated
- August 28, 2026