Inspiration comes from the leaders in the industry, professionals, celebrities, CEOs, politicians, and more. These well-known Latino men and women have got a wealth of wisdom, knowledge, and information to pass on to business owners and entrepreneurs that come to the L’ATTITUDE business convention to learn from those that are successful.

L’ATTITUDE is a national initiative that supports Latino business owners and organizes an annual business convention that provides a platform where Latino contributors can impart their valuable information and the small business owners and entrepreneurs can network and have the opportunity of asking questions.

Attendees for the business convention can book their place for the 4-day event in September online. L’ATTITUDE has an easy-to-navigate website that is comprehensive and informative.

There is a need for business conventions that address and discuss The New Mainstream Economy. This is a much-needed platform for Latino business owners and entrepreneurs to meet and network with like-minded businessmen and women.

Andrea Trujillo Director of Brand Digital Marketing at L’ATTITUDE added “Our national initiative is to educate and provide a place for the Latino business community to meet and have the opportunity of interacting with successful individuals across multiple industries. Our goal is to help business owners to maintain and grow sustainable businesses in the face of difficult economic times.”

In the United States, there are over four million Latino-owned businesses that are the contributors to The New Mainstream Economy, and in light of this, the Latino cohort cannot be overlooked. L’ATTITUDE by arranging and organizing their business convention is playing a very important role in supporting and providing a network for the Latino business community.

One of the main topics at the L’ATTITUDE business convention is the challenges faced by Latino businesses in securing business loans and funding. This is a very real problem for Latino business owners and is in dire need of addressing on a larger scale.

This lack of funding even though Latino business has been the largest and most successful growing segment of the economy of the US for the past 10 years is consistent and managing to remain afloat even through the worldwide pandemic. The funding is not forthcoming even when these businesses show that their business practices are solid and secure with low operating costs.

L’ATTITUDE is a reputable and dependable company that has shown dedication and perseverance in assisting Latino small business owners and entrepreneurs by assisting them and giving them exposure to experts. This business convention is important for Latino business owners large and small to attend and find the support and education from top professionals in their fields. Learning how to address challenges and grow a sustainable business.

The speakers and educators attending the L’ATTITUDE business convention are there to inspire and find solutions that will guide fellow Latino entrepreneurs and business owners to become successful and maintain and grow their businesses.

About Us

L'ATTITUDE is a business-based national initiative designed to educate executives and create a better understanding of The New Mainstream Economy and the US Latino driving force behind it. This annual conference is a distinguished event and plays host to prominent CEOs, economists, celebrities, politicians, and industry influencers, allowing participants to engage in open dialogue regarding America’s Latino Factor and The New Mainstream Economy. The 2022 conference is scheduled for September 22nd to September 25th with many topics, including media, entertainment, politics, business, and economics. The 2022 conference is made possible by sponsorships from leading brands and a group of highly acclaimed guest speakers. For more information visit:https://lattitude.net/.