According to a market report by Lucintel, the future of the global mobile apps and web analytics market looks promising with opportunities in the BFSI, retail & ecommerce, healthcare & life science, government & public sector, media & entertainment, energy & utilities, telecom, manufacturing, transportation & logistics, and travel & hospitality markets. The global mobile apps and web analytics market is expected to reach an estimated $22.2 billion by 2030 with a CAGR of 13.4% from 2024 to 2030. The major drivers for this market are growing adoption of advanced technologies to enhance marketing activities, increasing awareness of harnessing vast quantities of disorganized and random data effectively, and growing demand for machine learning and artificial intelligence (AI).

A more than 150 – page report is developed to understand trends, opportunity and forecast in mobile apps and web analytics market to 2030 by component (solutions and services), solutions (data analytics, data discovery, data management, and data visualization), end use (BFSI, retail & ecommerce, healthcare & life sciences, government & public sector, media & entertainment, energy & utilities, telecom, manufacturing, transportation & logistics, and travel & hospitality), and region (North America, Europe, Asia Pacific, and the Rest of the World).
In this market, data analytic, data discovery, data management,and data visualization are the major segments of mobile apps and web analytics market by Solution. Lucintel forecasts that data analytics is expected to witness highest growth over the forecast period.

Within this market, healthcare & life science will remain the largest segment over the forecast period due to wearables and mobile devices that measure heart rates, blood pressure, activity levels, and more, expansion of heathcare data in the recent years, and to help in improving patients overall experience through mobile apps and web analytics solutions.

North America will remain the largest region over the forecast period due to growing adoption of data management technologies (DMTs), government regulations, the presence of established players, and rising demand for mobile apps and web analytics solutions in this region.

Microsoft, Google, Oracle, SAP, AWS, IBM, Teradata, Adobe, SAS Institute, Micro Focus, and comScore are the major suppliers in the mobile apps and web analytics market.

"


This unique research report will enable you to make confident business decisions in this globally competitive marketplace. For a detailed table of contents, contact Lucintel at +1-972-636-5056 or write us at [email protected]