Yerba mate is a species of the Holly genus with botanical name IIex paraguariensis. It is a plant used to make beverage known as mate and is also used for medication purposes. In addition to this, it is also used to relieve physical and mental fatigue along with chronic fatigue syndrome (CFS). It is often consumed orally and helps in improving mood, reduce symptoms of depression, and strengthening bones. It is also effective against high cholesterol, diabetes, and urinary tract infections (UTIs), and kidney stones.

The global yerba mate market was valued at US$ 1,251.0 Mn in 2018, and is expected to register a CAGR of 3.1%, in terms of revenue over the forecast period (2019 to 2027), to reach US$ 1,641.0 Mn by 2027.

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Market Dynamics

Among distribution channels, in 2018, the supermarket segment held dominant position in the global yerba mate market. In 2018, the segment accounted for 39.8% share in the yerba mate market. The segment growth is driven by convenient services and attractive offers provided by supermarkets.

Detailed Segmentation:

Global Yerba Mate Market, By Form:

Liquid Concentrate

Powder

Global Yerba Mate Market, By Application:

Food and Beverages

Dietary Supplements

Cosmetics & Personal Care

Functional Food

Global Yerba Mate Market, By Distribution Channel:

Hypermarkets

Supermarkets

Online Stores

Convenience Stores

Specialized Drug Stores

Major Keyplayers: Pure Leaf Naturals, Ecoteas, Yuyo Drinks Ltd, Mate Factor, Kraus, Wisdom Natural Brands, LA Virginia S.A., and Guayaki Sustainable Rainforest Products, Inc.

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