Christopher Ursin Named Director of Consumer Products

Christopher Ursin will be joining the team at Scholastic Media as the new director of consumer products and partnerships. Most recently, Christopher Ursin was the vice president of brand licensing of the Warner Music Group, where he developed licensing programs for music artists. Christopher Ursin will continue to lead the way in developing new marketing and branding strategies for his company. In addition to managing existing brands and products at Scholastic Media, Christopher Ursin will be developing new high-revenue categories for several of the leading brands and products that are being undervalued.

Scholastic Media is the leader in creating educational programs and information for elementary and middle school children. Christopher Ursin is bringing his expertise in media and consumer products branding and licensing to Scholastic Media. Christopher Ursin will be responsible for creating and distributing high quality media and entertainment for children and their parents. Scholastic Media is best known for brands like Clifford The Big Red Dog, ISPY, and The Magic School Bus. With his strong background in negotiating high profile licensing contracts, Christopher Ursin will be the driving force behind developing a new royalty structure and business model for many of Scholastic Media’s brands.

With his new position as the director of consumer products and partnerships, Christopher Ursin will be bringing his years of experience in branding and licensing to a larger audience. Millions of people around the world look to Scholastic Media for educational material for their children. With the addition of Christopher Ursin, Scholastic Media is set to grow exponentially, and soon will reach a larger market than ever. Building on his 13 years of experience, Christopher Ursin is sure to find untapped revenue opportunities in Scholastic Media.