Research Nester published a report titled “Self Service Business Intelligence (BI) Market: Global Demand Analysis & Opportunity Outlook 2031″ which delivers detailed overview of the global self-service business intelligence (BI) market in terms of market segmentation by type, application, end-user, and by region.

Further, for the in-depth analysis, the report encompasses the industry growth indicators, restraints, supply and demand risk, along with detailed discussion on current and future market trends that are associated with the growth of the market.

The global self-service business intelligence (BI) market is anticipated to attain a CAGR of ~16% over the forecast period, i.e., 2022 – 2031. The market is segmented on the basis of end-user into BFSI, retail & e-commerce, telecom & IT, defense, healthcare, transportation & logistics, energy & utilities, and others. Out of these, the BFSI segment is estimated to witness notable growth over the forecast period, owing to the presence of large amounts of big data that require analysis. Moreover, self-service business intelligence (BI) or SSBI can prove highly beneficial in cutting cost, which is further estimated to boost the segment growth.

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The global self-service business intelligence (BI) market is projected to grow primarily on the back of increasing development of new business organizations, as SSBI is extensively used in small and medium enterprises. Moreover, various advantages of SSBI, such as, reduced operational cost, improved organizational decision making, reduced response time, and efficient allocation of resources, are anticipated to boost the growth of the market.

On the basis of geographical analysis, the global self-service business intelligence (BI) market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. The market in Asia Pacific region is estimated to witness noteworthy growth over the forecast period on the back of growing number of startups in developing countries, such as, South Korea, Japan, and India. For instance, in India, micro, small and medium enterprises or MSMEs contributed to over 30% of the country’s GDP. It was observed that close to 65 million MSMEs were running in India, as of 2021.

The research is global in nature and covers detailed analysis on the market in North America (U.S., Canada), Europe (U.K., Germany, France, Italy, Spain, Hungary, Belgium, Netherlands & Luxembourg, NORDIC [Finland, Sweden, Norway, Denmark], Poland, Turkey, Russia, Rest of Europe), Latin America (Brazil, Mexico, Argentina, Rest of Latin America), Asia-Pacific (China, India, Japan, South Korea, Indonesia, Singapore, Malaysia, Australia, New Zealand, Rest of Asia-Pacific), Middle East and Africa (Israel, GCC [Saudi Arabia, UAE, Bahrain, Kuwait, Qatar, Oman], North Africa, South Africa, Rest of Middle East and Africa). In addition, analysis comprising market size, Y-O-Y growth & opportunity analysis, market players’ competitive study, investment opportunities, demand for future outlook etc. has also been covered and displayed in the research report.

Increasing Number of Small and Medium Enterprises to boost the Market Growth

Deployment of self-service business intelligence (SSBI) can reduce significant amount of operational cost, which can be very beneficial for small scale business organizations. Moreover, increasing demand for self-service business intelligence amongst smaller business organizations, along with emergence of new business startups, are estimated to boost the market growth.

However, lack of awareness about SSBI is expected to operate as key restraint to the growth of global self-service business intelligence (BI) market over the forecast period.

This report also provides the existing competitive scenario of some of the key players of the global self-service business intelligence (BI) market which includes company profiling of Oracle Corporation, SAP SE, SAS Institute, Tableau Software, MicroStrategy Incorporated, TIBCO Software Inc., Zoho Corporation, QlikTech International AB, and Microsoft Corporation. The profiling enfolds key information of the companies which encompasses business overview, products and services, key financials and recent news and developments. On the whole, the report depicts detailed overview of the global self-service business intelligence (BI) market that will help industry consultants, equipment manufacturers, existing players searching for expansion opportunities, new players searching possibilities and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

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