Market Overview

Optical brighteners are compounds that absorb light in the violet or ultraviolet region of the electromagnetic spectrum and reemit it in the blue region, by a process known as fluorescence. Optical brighteners are also referred to as fluorescent whitening agents or fluorescent brightening agents. Optical brighteners possess properties such as are whiteness and brightness, light fastness, washing fastness, heat resistance, chemical stability, metamerism, low volatility and high solubility in organic solvents. Optical brighteners are mainly used to brighten colors or mask yellowing and are thus, used as detergent whiteners, paper brighteners, as well as textile whitening, fiber whitening, and brightening or color-correcting additives in cosmetics. They are also used in plastics to improve its initial color, provide white end-use products, and increase brightness of black and colored pigmented articles. Optical brighteners are widely used in molded thermoplastics, adhesives, fibers, films and sheets, clear and pigmented lacquers, paints, synthetic leather, printing inks, photo processing solutions, and ultraviolet tracers.

Request Sample Copy Of This Business Report:https://www.coherentmarketinsights.com/insight/request-sample/878

Market Dynamics

Europe has the largest market for optical brighteners, owing to increasing demand for optical brighteners in personal care products such as shampoos and soaps, especially in Germany, Italy, and France. According to Plastics Europe, an association of European plastic manufacturers, Europe held a share of 18% in the world plastic production in 2015 and was recorded to be the world’s second largest producer of plastics. Thus, the growing plastic industry, which employs optical brighteners, has in turn, increased the demand for optical brighteners in Europe.

Optical Brighteners Market Taxonomy

On the basis of chemical, the optical brighteners market is segmented into:

Cinnnnamic Acid

Coumarin

Dicarboxylic Acid

Diphenyl Pyrazoline

Stilbene

Others

On the basis of application, the optical brighteners market is segmented into:

Detergents and Soaps

Fabrics

Paper

Synthetics and Plastics

Cosmetics

Others

On the basis of end user, the optical brighteners market is segmented into:

Consumer Products

Packaging

Textiles and Apparel

Security and Safety

Others

Major players in optical brighteners market are adopting strategies such as merger and acquisition, plant expansion, and innovation to sustain their position in the global market. 3 V Incorporation , Aron Universal, Archroma, BASF SE, AkzoNobel N.V., Brilliant Colors Inc., Clariant AG, Eastman Chemical Company, Huntsman Corporation, Keystone Aniline Corporation, RPM International Corp., and The Fong Min International Company Limited are some major market players operating in the optical brighteners market.

About Coherent Market Insights:

Coherent Market Insights is a prominent market research and consulting firm offering action-ready syndicated research reports, custom market analysis, consulting services, and competitive analysis through various recommendations related to emerging market trends, technologies, and potential absolute dollar opportunity.

Contact Us:

Name: Mr. Raj Shah

Phone: US +12067016702 / UK +4402081334027

Email: [email protected]

Visit Our Blogs:https://blog.coherentmarketinsights.com