ShimlaRed, the authentic Indian RTC and RTE food brand from Shimla Hills Offerings Pvt. Ltd. has proudly launched its new range of Ready-to-Eat (RTE) and Ready-to-Cook (RTC) products at World Food India 2024. The event occurred in Pragati Maidan, New Delhi from September 19-22, 2024. During the food expo, ShimlaRed introduced its new range of traditional Indian delicacies. Each product aims to make everyday meals flavourful and wholesome with convenience to modern-day consumers. With offerings, like Dum Biryani, Dal Makhani, and Makhani Gravy, the food brand is redefining the instant meal experience with top-notch quality and authentic flavours.

During the event, a spokesperson from the ShimlaRed brand stated, “At ShimlaRed, we aim to bring the taste of the finest Indian cuisine to every Indian home and beyond throughout the globe. Although our products come in convenient, easy-to-use packaging, we follow stringent industry guidelines to offer the best food experience without compromising on quality and authenticity. Our latest RTE and RTC product lines highlight this steadfast commitment. After all, we offer the best of traditional recipes with modern convenience that meet the requirements of a fast-paced lifestyle today. We're excited to launch our new products at World Food India 2024 – a platform that celebrates food innovation.”

The recently launched Ready-to-Eat products from ShimlaRed included a rich variety of Indian favourite recipes, like Rice Kheer, Dal Makhani, Kadai Paneer, Chana Masala, Amritsari Chole, and Palak Paneer. Each RTE meal consists of carefully selected ingredients that deliver an authentic taste experience within a few minutes. Whether one wants a delicious Chaap Rogan Josh or comforting Suji Halwa, ShimlaRed’s new RTE products cover it all. So, one can get all types of traditional Indian meals at a one-stop shop.

The spokesperson further mentioned, “Our RTE products are for creating a perfect balance between home-cooked meals and convenience for modern consumers. These instant meals are ideal for busy students, professionals, and others who want to enjoy the taste of Indian cuisine without spending excessive time in the kitchen. Each bite is full of rich flavours that remind of home-cooked meals. Hence, it will bring the nostalgia of Indian home-cooked meals to those who have settled abroad and miss Indian food.”

ShimlaRed’s Ready-to-Cook product line has an equally impressive selection of instant meal solutions. This product line includes Makhani Gravy, Dum Biryani Paste, Shahi White Gravy, Hyderabadi Biryani Paste, and more. All these RTC products can help consumers quickly prepare their desired meals at home with less effort. With just a few steps, one can easily whip up rich, restaurant-like meals, such as Shahi Paneer, Dum Biryani, and more in the comfort of their kitchen. To explore these new RTC and RTE product offerings, ShimlaRed’s team directly for more information.