Content marketing is the number one mode of customer acquisition, engagement, and retention for B2B SaaS companies. However, freelance writers and in-house teams are often not suited for SaaS marketers looking to scale their content marketing efforts.

Founded in 2017, Ukti offers thought-leadership and product-led content to B2B SaaS companies. To help SaaS companies achieve content marketing success, Ukti has launched content writing and editing services exclusively for the B2B SaaS space. The company partners with marketers across industries build valuable content marketing assets for marketing campaigns.

With a team of experienced B2B writers, Ukti strives to create the highest-quality long-form content for SaaS customers, like blogs, articles, whitepapers, case studies, and more. The focus is on in-depth research, engaging writing, and ruthless editing to deliver the best product possible.

Since its inception, Ukti has served several customers with targeted content tailored to the needs of B2B customers. Currently, Ukti’s range of clients includes businesses providing MarTech SaaS, DaaS, IoT-enabled smart parking SaaS, hybrid work management SaaS, and more.

To ensure the highest quality of content, Ukti conducts training programs for their employees. Writers and editors are trained to understand the B2B SaaS space, how SaaS products work, the nature of the industry, and what the target audience looks like.