In an industry where field teams often juggle disconnected tools and overloaded schedules, simplicity and practicality in software solutions aren't just nice to have—they're essential. That's exactly why FieldAx, a purpose-built Field Service Management platform developed by Merfantz Technologies, is proud to announce our Copper-level sponsorship at Buckeye Dreamin' 2025.

We're headed to Columbus, Ohio, from July 7–9, where Buckeye Dreamin' will once again bring together over 350 Salesforce professionals, 60+ speakers, and more than 140 organizations from all corners of the Salesforce ecosystem. Held at the Hilton Polaris, the event has become a Midwest staple for those who don't just use Salesforce—they build, stretch, and grow with it.

For us, this isn't just about setting up a booth and handing out brochures. It's about participating in real conversations with real users—admins who solve on-the-ground issues, developers building for scale, consultants guiding companies through digital transformation, and business users who demand results, not just features. As a Salesforce ISV Partner with deep roots in the ecosystem, we know that tools only matter when they solve actual, everyday problems. That's what FieldAx was built to do.

Whether it's dispatchers trying to track job status in real time, technicians stuck with paperwork in the field, or managers struggling to schedule tasks without errors—these are the kinds of operational headaches we're tackling head-on. Our team will be showcasing FieldAx inside the Sponsor Expo Hall, offering hands-on demos of how our solution can streamline daily workflows, automate job tracking, and enhance service delivery—all without requiring a deep technical background.

FieldAx was born out of a need we saw in the field: small and mid-sized teams were underserved by bloated enterprise software or overwhelmed with scattered spreadsheets. So, we created a tool that's powerful yet accessible. Think drag-and-drop scheduling, mobile dispatching, real-time job tracking, asset monitoring, digital invoicing, and easy CRM integration, all wrapped in a user-friendly design. If you can use a smartphone, you can use FieldAx.

Here's what we're offering to attendees who stop by our booth:

● Live demos of drag-and-drop scheduling and instant job tracking
● A look into mobile-first tools for technicians—manage parts, collect digital signatures, and close tasks on the go
● Real-time analytics that help managers make faster, smarter decisions
● Feedback sessions to influence our next product updates—you talk, we listen

Plus, we'll be serving up free coffee and offering practical conversations—no hard pitches, just honest answers.

As Gobinath, our CMO, put it, "FieldAx exists to simplify field work and drive real-world results. At Buckeye Dreamin', we're not just promoting software—we're starting a conversation. We want to hear the real challenges teams face and offer something that actually works for them."

About FieldAx:
FieldAx is a cloud-based Field Service Management platform tailored for service teams who want to move away from chaos and into control.

About Merfantz Technologies:
Merfantz Technologies has spent the past nine years delivering custom Salesforce solutions to growing companies across the globe. From Sales Cloud to Field Service Lightning, from CPQ to AppExchange apps, we build tools that move the needle for real businesses. Learn more at merfantz.com or find us on the AppExchange.

Media Contact:
A Gobinath
CMO, Merfantz Technologies
Website: fieldax.com
LinkedIn: https://www.linkedin.com/in/rakishgobi/