Latest business intelligence report released on Global Augmented Reality for Advertising Market, covers different industry elements and growth inclinations that helps in predicting market forecast. The report allows complete assessment of current and future scenario scaling top to bottom investigation about the market size, % share of key and emerging segment, major development, and technological advancements. Also, the statistical survey elaborates detailed commentary on changing market dynamics that includes market growth drivers, roadblocks and challenges, future opportunities, and influencing trends to better understand Augmented Reality for Advertising market outlook.

List of Key Players Profiled in the study includes market overview, business strategies, financials, Development activities, Market Share and SWOT analysis are Augmented Pixels (United States), Wikitude (United States), Blippar (United Kingdom), Aurasma (United Kingdom), Catchoom (Spain), BBDO (United States), McCANN (United States), PTC (United States), Google (United States), Metaio (Germany), NGRAIN Corporation (Canada), Leo Burnett (Caracas)

Augmented Reality (AR) offers commercial value that goes far beyond the gadgets and game applications that originally made it popular. This fact is gaining recognition in many sectors, including B2B and B2C trading, where experiments with developing mobile AR apps for marketing and advertising are getting a lot of attention. According to IDC forecasts for 2019, global AR / VR spending should reach USD 160 billion by 2023, with a five-year CAGR of over 78%. When an emerging technology starts, it usually doesn't take long for commercial and industrial beneficiaries to start planning implementation, and AR is no exception. Augmented reality advertising is immersive, which means that it helps marketers create a certain emotional connection with customers. Unlike the images and banners, the AR advertisements are very interactive as well as lifelike wherein the consumers can easily see them and also interact with them. Nowadays, consumers are so used to a large amount of advertising information that they mostly do not react to it. The strategy of pushing a person to buy is fading. In contrast to conventional display ads, native advertising works excellently and arouses a natural interest in the product. Augmented Reality (AR) is considered to be an ideal tool for the purpose of implementing all the viral advertising campaigns. Through interactivity and personalization, AR creates an emotional connection between the user and the brand.

Key Points in the Market: The key features of this Augmented Reality for Advertising market report includes production, production rate, revenue, price, cost, market share, capacity, capacity utilization rate, import/export, supply/demand, and gross margin. Key market dynamics plus market segments and sub-segments are covered.

Key Market Trends: Increasing Number of Startups
Increased Popularity and Penetration of the AR Technology in Smartphones and Tablets

Opportunities: Growing Consumer and Commercial Markets with Increasing Investments
Rising Technological Innovations Related To High-End Products with Enhanced Features Are Expected To Offer Abundant Opportunities
The Rising R&D Activities in Augmented Reality in Advertising Are Expected To Gain Momentum

Market Growth Drivers: Increasing Adoption of the Mobile AR Platform
Enhances the Advertising Experience for Consumers
Increasing Focus on Integrating Advanced Technologies

Challenges: Challenges of Integration

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The Global Augmented Reality for Advertising Market segments and Market Data Break Down by Type (Software, Services), Application (Media & Entertainment, Automobile, Customer Service, Retail), Organization Size (SMEs, Large enterprises), Technology (Monitor-Based Technology, Mobile Augmented Reality, Near-Eye-Based Technology), Device Used (Sensor, Displays & Projectors, Cameras)

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