The global toothpowder market is anticipated to grow at a CAGR of 5.5% during the forecast period. The growing demand for natural-based toothpowder is expected to hold a significant market share during the forecast period. The factors such as increasing demand for natural products due to growing awareness regarding oral hygiene coupled with no side effects on teeth are expected to accelerate the market growth during the forecast period. For instance, Olgani Probiom, South Africa’s first toothpaste and toothpowder formulated with probiotics, has been launched in South Africa. The Organic Probiom is the all-natural toothpaste and tooth powder containing live probiotics, prebiotics, and a carefully selected range of active, edible ingredients which is the latest innovation from Olgani Naturals, manufacturers of natural, premium oral care. Olgani Probiom contains Olgani’s signature Prebio+ care blend of prebiotics to help maintain and nourish a healthy microbial balance. 

The growing usage of social media platforms is promoting growth in the market during the forecast period. The market players are adopting social media strategies to drive home messages about dental hygiene and white teeth which is contributing to the growth of the market during the forecast period. For instance, Colgate India has been in the business of pushing people into taking care of their oral health and dental hygiene for several years now. Over time, they have transitioned from using television to air white smiles and put forth questions about salty toothpaste to creating the digital infrastructure for virtual dentistry, helping people get video consults amidst the pandemic. Though they have been on social media platforms too, Colgate India began posting more, infusing a fresh breath into their communication — as an attempt to reach more people. Furthermore, according to Qoruz, Colgate India have quite good engagement on Facebook and Instagram. Thus, the adoption of these strategies is propelling the toothpowder market over the forecast period. 

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Market Coverage

The market number available for – 2023-2031
Base year- 2023
Forecast period- 2024-2031

Segment Covered- 

By Type
By Distribution Channel

Regions Covered-

North America
Europe
Asia-Pacific
Rest of the World

Competitive Landscape- including Colgate-Palmolive Co., Smiles Powder UK Ltd., Unilever plc, Uncle Harry's Natural Products, and HAPPY Tooth Powders among others.

Toothpowder Market Report Segment

By Type

Natural 
Synthesis 

By Distribution Channel

Online 
Offline 

A full Report of Toothpowder Market is Available @  https://www.omrglobal.com/industry-reports/toothpowder-market

 Toothpowder Market Report Segment by Region

North America

United States
Canada

Europe

UK
Germany
Spain
France
Italy
Rest of Europe

Asia-Pacific

India
China
Japan
South Korea
Rest of APAC

Rest of the World

Latin America
Middle East and Africa 

Company Profiles 

Aspire Colorado, LLC
Banyan Botanicals
Colgate-Palmolive Co.
Dabur India Ltd.
Dirt Don't Hurt
Ginger's Coconut
Eco-DenT
Georganics
HAPPY Tooth Powders
Patanjali Ayurveda Ltd. 
Primal Life Organics
Smiles Powder UK Ltd.
The Clay Cure
Uncle Harry's Natural Products
Unilever plc

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