ShilaJewelers Announces Introduction of Lab-Grown Diamond Collection in Response to Changing Market Trends

Ramat Gan Diamond Exchange – ShilaJewelers has announced the addition of a new collection of lab-grown diamond jewelry to its product offerings. This development aligns with ongoing shifts in consumer preferences and broader industry trends indicating a growing demand for sustainably produced and cost-accessible diamond alternatives.

Recent data highlights a significant change in the diamond jewelry market. Lab-grown diamond prices have declined by more than 70% since 2020, a trend driven by advances in production technology and increased global supply. In parallel, consumer interest—particularly among younger demographics—has steadily moved toward lab-grown diamonds, motivated by factors such as environmental sustainability, ethical sourcing, and affordability.

With this announcement, ShilaJewelers aims to address evolving consumer expectations and provide expanded options within its product range.

“The decision to introduce lab-grown diamonds is part of a broader strategy to ensure we continue to meet customer preferences as they evolve,” said Hagai, CEO at ShilaJewelers. “We recognize that many consumers today are factoring sustainability and value into their purchasing decisions.”

Industry Context and Consumer Behavior

Market research over the past several years has documented the growing presence of lab-grown diamonds in the fine jewelry sector. These diamonds, produced through High Pressure-High Temperature (HPHT) and Chemical Vapor Deposition (CVD) methods, possess the same physical, chemical, and optical properties as natural diamonds. Industry analysts report that the share of lab-grown diamonds in the engagement ring market has grown significantly, with adoption particularly strong among Millennial and Gen Z consumers.

Environmental and ethical considerations are frequently cited as key reasons behind this shift. Unlike mined diamonds, lab-grown alternatives do not involve traditional excavation processes, which are often linked to high water usage, land disruption, and carbon emissions. Additionally, the synthetic production process offers greater traceability, addressing concerns around conflict diamonds.

The price differential between lab-grown and mined diamonds has also widened, allowing consumers to access larger or higher-quality stones within the same budget. This has contributed to increased market penetration, particularly in North America and parts of Europe.
Implementation at ShilaJewelers

The new lab-grown diamond collection will include a range of pieces such as engagement rings, earrings, pendants, and bracelets. The company states that the offerings will be available both online and in-store, and that staff have received training to provide factual information regarding the characteristics and production of lab-grown diamonds.

The diamonds featured in the new line are certified and will be accompanied by grading reports from recognized gemological institutes. ShilaJewelers emphasized that the launch is not a replacement of its existing natural diamond inventory but an expansion designed to reflect the current state of consumer demand.

“We will continue to offer both mined and lab-grown diamonds,” the spokesperson added. “Our objective is to provide clear, accurate information so that customers can make the choice that aligns with their values and expectations.”

Outlook and Industry Positioning

The introduction of lab-grown diamonds comes at a time when many established jewelry brands and retailers are diversifying their offerings in response to market data. According to industry forecasts, the global lab-grown diamond market is expected to continue growing, with projections estimating it could double in value over the next five years.

ShilaJewelers joins a broader movement within the industry aimed at increasing transparency and adaptability amid shifting market forces. While the long-term implications of the growing lab-grown segment on natural diamond sales remain to be seen, many in the industry view it as a complementary development rather than a replacement.
About ShilaJewelers

Founded in 2013, ShilaJewelers is a family-owned jewelry retailer known for its craftsmanship and commitment to customer service. The company offers a range of fine jewelry products including engagement rings, custom designs, and certified diamonds. With locations in Ramat Gan Diamond Exchange and an expanding online presence, ShilaJewelers continues to adapt its offerings to reflect changes in market demand and consumer expectations.

Media Contact:
Hagai Bichman
CEO
972-54-693-8763
[email protected]
https://shilatjewelers.com