The travel industry has finally shaken off the effects of COVID and volumes returned to 2019 levels last year but global economic and political turbulence may slow growth just as the industry enters the plus column. One area that continues to see growth is the use of technology in travel. Adoption of mobile devices on the consumer side continues to ramp up while travel businesses are constantly seeking ways to increase operational efficiencies and bookings through technology. In terms of investment, 2023 represented a decade low for venture capital but with a recovery on the horizon and evolving Artificial Intelligence technology, capital flows rebounded into the travel technology sector in 2024. With the increasing spotlight and demand for technology, Travel Technology Solutions (TTS) has several projects in development that deliver significant benefits to both travelers and businesses:
PokkeTTREK – an enhanced all in one trip tracker app that works for travelers and travel businesses
TripReMIT – a lightweight and seamless plugin that enables small and medium sized travel providers the ability to accept cryptocurrency as payment
ClimAIteTRACK – an AI powered tool for insurance companies to track and analyze localized climate data for better premium management and client / carrier relationships
Read on for more details on these exciting new innovations from TTS.
Trip Tracker Technology for Travelers and Travel Businesses
Mobile device adoption use during travel continues to grow at a rapid pace as smartphones are now an essential, must have travel accessory. Recognizing the increasing usage of smartphones during trips, TTS created PokkeTTREK, a new trip tracker mobile app that extends the full functionality of mobile devices. PokkeTTREK is an all in one solution that delivers significant and valuable functionality for today’s connected traveler:
Plan, edit and view journeys
Record and view vital journey statistics
View maps and plotting of current and past journeys
Record still images and video directly within the PokkeTTREK app
Access localized recommendations through the ‘Where Am I?’ function
Share journey details, media and engage other users across a future PokkeTTREK closed social media network
PokkeTTREK delivers benefits to travelers but also provides important trend and preference information that travel brands can use to optimize marketing efforts and product offerings.Travel is a preference and trend based business and PokkeTTREK can capture and acquire important data that travel providers can use to drive business. PokkeTTREK is modular and can easily be white labelled to fit any marketing or branding schematic. Travel brands and businesses with ‘captive audiences’ can really benefit from PokkeTTREK’s functionality and capabilities. For more information, please reach out or visit the Media Center the latest.
Digital Currencies Compliment a Global Industry
Cryptocurrencies continue to show validity and durability as a currency and the borderless natures of valuations makes crypto a perfect payment type for a global business such as travel. TripReMIT is TTS’s new payment technology plugin that enables small and midsize travel providers the ability to accept BITCOIN and ETHER (the currency based on ETHEREUM) as payment types. The TripReMIT interface works seamlessly with any web or mobile platform and fits within existing marketing and branding themes. With just a few lines of code, travel businesses can easily implement TripReMIT functionality and potentially access a new demographic of travel consumers that use digital currencies exclusively. TripReMIT currently supports BTC and ETH and is updatable to accommodate other mainstream alt coins in the future. Layered security and redundant loop check backs ensure the integrity of crypto transactions and purchases. In addition to supporting cold wallet storage connectivity, TripReMIT also offers customizable reporting and notifications to suit the travel businesses needs. Cryptocurrency is a global currency and marked to valuations that are generally the same worldwide and for travel businesses, the borderless nature of cryptocurrency positions it as an appropriate payment type for travel purchases. To get the most recent TripReMIT proposal, please visit the Media Center.
Tools for a Changing Insurance Landscape
ClimAIteTRACK is the latest project to launch from TTS that will deliver significant and important features and benefits to insurance companies. Climate change is real and increasing severe weather is driving up costs for providers of residential and commercial property insurance as claims continue to ramp upwards. ClimAIteTRACK is a management tool that acquires current and past environmental and climate data points for a specific region and applies an easy to understand Environmental Assessment Score based on data analysis. ClimAIteTRACK’s is designed to deliver 2 important features to insurance companies:
Offer strategies and recommendations for premium increases based on EAS
Deliver easy to understand, consumer facing elements regarding EAS that increase client understanding and confidence in the brand
Using ClimAIteTRACK’s analysis and data capturing abilities, insurance companies can implement a Dynamic Premium Pricing Model (DPPM) that can allow for more frequent and potentially larger premium increases. ClimAIteTRACK is a priority project and is currently being coded. Please visit the Media Center for the latest proposal and use the contact form to reach out for more information.
Technology that Serves Travelers and Businesses
Travel Technology Solutions was born out of my experience writing about luxury travel and I was always impressed with how technology can elevate both the consumer and operational facets of the travel business. TTS’s mission is to create and develop mobile and fixed technologies that deliver benefits and conveniences to both travelers and travel businesses. The travel industry has always adopted new technologies at a much faster pace with the aim of driving business and controlling costs while smartphone and mobile device usage while travelling continues to ramp up aggressively. CimAiteTRACK is my first non-travel related technology but uses adapted core infrastructure from other TTS projects and will be an indispensable management tool for insurance companies and carriers. For more information on any of the technologies or to view the entire portfolio, please visit The Media Center or reach out using the contact form widget in the right column.