The easy availability of e-cigarettes on multiple distribution channels will, therefore, help the e-cigarette market witness a CAGR of 9.2% during the forecast period (2020–2030). According to P&S Intelligence, the market revenue will surge from $15.7 billion in 2019 to $39.0 billion by 2030. In recent years, the acceptance of vaping devices has significantly increased due to the rising awareness regarding environmental and human health.

With the growing public awareness, many governments have imposed a complete ban on smoking in several public spaces. Infused and heat-not-burn t-vapor, vape mod, rechargeable and disposable cig-a-like, and closed system and open tank vaporizer are the different types of e-cigarettes available for the male and female population of the world. In the preceding years, vaporizers were adopted in the highest quantity due to their low cost and dense aerosol production.

Moreover, vaporizers can be used with a wide range of flavors, owing to which users prefer this vaping device over others. In the coming years, t-vapors will be consumed in enormous quantities due to their high resemblance to traditional cigarettes. Globally, the European region accounts for the largest share in the e-cigarette market, wherein the U.K., Russia, and France are the prominent revenue generators.

The dominance of this region can be ascribed to the presence of a large number of smokers who plan to quit tobacco smoking. Whereas, North America is expected to exhibit rapid growth in the market in the coming years, due to the surging popularity of vaping products among the youth of the U.S. and reducing preference for tobacco smoking in the region.

Vape products available at the aforementioned distribution channels are manufactured by MCIG Inc., British American Tobacco plc, FIN Branding Group LLC, MadVapes LLC, Vapor Hub International Inc., Smoker Friendly International LLC, Mig Vapor LLC, Altria Group Inc., Turning Point Brands Inc., Totally Wicked E-Liquid Inc., Shenzhen Kanger Technology Co. Ltd., Japan Tobacco Inc., NJOY LLC, Shenzhen iSmoka Electronics Co. Ltd., and JUUL Labs Inc. These companies are currently focusing on product launches to lure more customers.

Thus, the increasing availability of vaping products and surging acceptance of vape devices will encourage more people to use e-cigarettes globally.