(Artificial Intelligence) has been on the rise in numerous industries. It has been automating many manual procedures, and as a result, a lot of people have lost their jobs. It's because A.I. tools have turned out to be more efficient, and not to mention, it costs a fraction of all the work.

WHAT IS AI SEO?

Also known as A.I. powered SEO, A.I. SEO is usually referred to as using artificial intelligence to guide search engine optimization of a web page or a website to gain a better ranking on the search engines and receive organic traffic. In addition to that, A.I. Search engine optimization can also assist in search engine optimization, SERP (Search Engine Result Page) analysis, keywords research, providing optimization tips, writing content, offering tips for optimization, and so much more.

CAN AI SEO REPLACE MANUAL SEO?

Artificial intelligence can replace the manual work done by the SEO experts in the U.K. or any SEO expert across the globe in many ways, such as SEO process automation, content strategy, and reporting phase.

Let's have a look at how it is implanted in the above -mentioned three areas.

SEO Process Automation

From writing Meta titles and descriptions to singling out what kind of keywords work better, there are many automation tools that can automate these SEO activities. For many, these are a few of the most time-consuming processes which A.I. automates with ease.

These SEO automation tools are mostly being used by the SEO agencies instead of the end customers. However, over the years, we can see how these tools will be managing to adjust search engines implementing artificial intelligence in all its updates of search algorithms.

Content-Based A.I.

There are many tools used by online marketers to help their websites rank better on Google. Examples include tools that evaluate your keywords and see if they have the right amount of search volume or competition, ones that generate titles and Meta descriptions according to your chosen keywords, or even ones that personalize content so Google's automated systems can scan it more effectively.

Reporting – Reporting is also one of the areas where A.I. can be used effectively for an easy understanding of data analytics. There are multiple tools out there making use of Google Analytics data. They are able to come up with simple reports which can be easily understood by normal people. It has made things a lot simpler. There is no denying that Google analytics has a lot of points. It is pretty time-consuming, and it takes an expert consultant to thoroughly understand Google Analytics. These A.I. tools assist in understanding Google Analytics is the most time-efficient manner.

Final Words

Artificial intelligence has been here for quite some time now, but it hasn't had a major impact on the SEO industry yet. Some tools dream of replacing SEO professionals completely, or at least making them obsolete in their eyes, but unfortunately, that's not possible as of yet. Still, A.I. is great to be used in conjunction with those hiring SEO consultants or to replace the work of just one individual, for example. So don't worry about your jobs being taken over by machines. Keep learning and sharing your knowledge with others in the industry and grow along with internet marketing as it continues to grow into new territory.

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