Clark Swanson successfully listed a public company in 2006 called Picasso, Inc. This company was a Canadian “cash box” or Capital Pool Company, similar to what the United States stock exchange calls a SPAC or Special Purpose Acquisition Company. Using the publicly traded company, he acquired a small company called Blackline, GPS. The company’s focus was on automotive security and they competed against companies likeLojack and ON-Star from General Motors.

The success in pivoting to what is now known as Blackline Safety, Inc. out from the automotive sector drove the company to become a leader in connected safety manufacturing. The transition was driven in part by his strategic vision and innovative approach.

Here are some key steps he took to make this pivot:

Identifying a New Market: Swanson recognized that the market for GPS platforms in the automotive sector was becoming increasingly competitive and saturated. He saw an opportunity to leverage the technology and expertise of the company to address a different market - the connected safety industry.

Research and Development: Swanson invested heavily in research and development to create a new line of connected safety products that would meet the needs of the market. This included developing new sensors and software, as well as integrating existing technology into a cohesive system.

Focus on Innovation: Swanson prioritized innovation in all aspects of the business, from product development to customer service. He encouraged a culture of creativity and experimentation, which resulted in several new product lines and strategic partnerships with other industry leaders.

Strong Team Building: Swanson recognized the importance of building a strong team and invested in hiring talented professionals who shared his vision and values. He also ensured that employees were empowered and encouraged to take risks and make decisions that aligned with the company's goals.

Financial Management: Swanson's financial acumen was a key factor in Blackline Safety's success. He was able to secure funding and manage the company's finances in a way that ensured sustained growth and profitability.

Strategic Partnerships: Swanson formed strategic partnerships with other companies in the industry to help accelerate the development and adoption of the new products. This included partnering with leading safety organizations, as well as integrating Blackline Safety's technology with existing safety systems.

Marketing and Sales: Swanson and his team worked to establish Blackline Safety as a leader in the connected safety industry through targeted marketing and sales efforts. They leveraged their expertise and reputation in the GPS platform market to build credibility and trust with customers.

Customer Focus: Swanson emphasized the importance of customer feedback and worked closely with customers to understand their needs and preferences. This helped ensure that the new products met their needs and were well-received in the market.

Clark Swanson's pivot to the connected safety industry was successful due to his strategic vision, investment in research and development, strategic partnerships, targeted marketing and sales efforts, and focus on customer needs. By leveraging the company's existing expertise and technology, Swanson was able to pivot the company in a new direction and establish Blackline Safety as a leader in the industry. Blackline Safety achieved a market capitalization in excess of $500 million and today has offices around the world. They are publicly traded on the Toronto Stock Exchange under the symbol, BLN.

Overall, Clark Swanson's leadership was characterized by strategic vision, innovation, team building, financial management, and a customer-focused approach. These factors, combined with his passion for the business and his ability to motivate and inspire his team, were key to Blackline Safety's success.

Mr. Swanson resigned from Blackline Safety in 2018 in order to pursue new business opportunities. Among them, they include a cancer research and drug development enterprise with studies conducted at Harvard Medical School and John’s Hopkins University Hospital; Blockcap, Inc. - one of the world’s largest bitcoin mining operations; and, Swanson Global Enterprises, Inc. a company invested in health supplements which have sold in excess of 1 million units.

Today, Mr. Swanson lives in Henderson, Nevada with his wife and four children. More information about Clark Swanson can be found at www.clarkswanson.com.