FOR IMMEDIATE RELEASE

The Beauty Hub, an online publisher and marketing portal covering the beauty industry in the Middle East, announced the launch of their subscription based services and introduced a new mobile app at an exclusive event held at the Dubai Marina Yacht Club in November.

Retailers, Distributors, Brands and Bloggers who attended the event were indulged in a demonstration of “Face Lace”, a new ready-to-wear stick on eye trend not yet available in the Middle East. The re-usable range of 20 intricate designs, invented by renowned make-up artist Phyllis Cohen, sets out to create extravagant make-up effects as effortlessly as possible.

“The Beauty Hub is an interactive launching pad for beauty brands and companies and a great meeting place for blogging beauties and consumers on the web,” says Lorraine Hitchen, Director of The Beauty Hub. “Our website provides a platform for beauty brands and companies to reach and engage their audience and for consumers who want to share their opinions and experiences with everyone”.

“Developed exclusively for the beauty community, companies can now join our annual subscription based services. With a variety of categories in which to list your business or service, it is a guaranteed way of reaching your targeted audience. We offer Press Offices and basic listings depending on the level of exposure that you brand or company require.”

Once a business listing has been created, companies or brands can personally manage their online profile by uploading editorial content, press releases, product spec’s, and job vacancies. Beauty Consumers can join for free, create a personal profile and blog, or write reviews on makeup, hair or skincare, beauty treatments or the latest beauty trends.

“We’re excited to bring the latest beauty content to our consumers via a dedicated platform,” said Lorraine. “With thousands of page views a month, there is no doubt consumers are craving this kind of content. Now our community gets a sneak peek into beauty in a fun, easily digestible way available in one central location. Beauty consumers can access the latest news via our website, Facebook, Twitter or the recently released Beauty Hub App – providing the community with the latest beauty news and trends at their fingertips.”

For more information visit www.thebeautyhub.com